Privacy policy

At Elera Lane, we are committed to protecting your privacy and ensuring a secure online experience. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website https://eleralane.com and make a purchase.

By using our website, you consent to the practices described in this policy.

1. Information We Collect

We collect the following types of information when you interact with our website:

  • Personal Information: When you make a purchase, create an account, or contact us, we may collect personal details such as your name, email address, phone number, billing address, shipping address, and payment information.
  • Non-Personal Information: We may also collect non-identifiable information such as your browser type, IP address, pages visited, and actions taken on the website to improve your shopping experience.

2. How We Use Your Information

We use the collected information for the following purposes:

  • Order Fulfillment: To process and ship your orders, confirm transactions, and provide customer support.
  • Communication: To send you order updates, promotional offers, and other important information related to your purchase or account.
  • Improvement of Services: To enhance and personalize your experience on our website, including understanding user preferences and behavior to offer better products.

3. Payment Information

We do not store your payment information. All payments are securely processed through trusted third-party payment processors (e.g., PayPal, Stripe). Please review their privacy policies for more information.

4. Cookies and Tracking Technologies

Our website uses cookies to enhance your experience and provide personalized content. Cookies are small data files stored on your device that help us remember your preferences and improve site functionality. You can manage or disable cookies through your browser settings, but doing so may affect certain website features.

5. Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. However, we may share your information with trusted service providers who assist us in fulfilling your orders, processing payments, or providing customer support, under strict confidentiality agreements. These third parties are only permitted to use your information to perform these services on our behalf.

6. Data Security

We take appropriate security measures to protect your personal data from unauthorized access, alteration, or disclosure. This includes using encryption technology (such as SSL) to protect sensitive data during transmission. While we strive to use commercially acceptable means to protect your information, no method of transmission over the internet is 100% secure.

7. SMS & Mobile Messaging

By providing your phone number and opting in, you consent to receive SMS messages from Elera Lane related to orders, account updates, promotions, and other relevant communications. Messages may be sent using automated technology.

Message frequency may vary. Message and data rates may apply depending on your mobile carrier. Consent to receive SMS messages is not a condition of purchase.

You may opt out of receiving SMS messages at any time by replying STOP. For assistance, reply HELP or contact us using the information below.

We use third-party service providers, including Klaviyo, to manage and deliver our SMS communications. Your phone number and related data are used solely for communication purposes and are not sold or shared for unrelated marketing purposes.

8. Your Rights and Choices

  • Access and Update: You have the right to access and correct any personal information we hold about you. You can update your account details or contact us for assistance.
  • Opt-Out of Marketing Communications: You can opt out of receiving promotional emails at any time by clicking the "unsubscribe" link at the bottom of our emails or contacting us directly.
  • Request Deletion: You may request the deletion of your personal data, subject to certain exceptions (e.g., for legal or business purposes).

9. Children’s Privacy

Our website is not intended for individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete it.

10. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will be reflected on this page with the updated date. Please review this policy periodically to stay informed of how we are protecting your information.

11. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

Thank you for trusting Elera Lane. We are committed to safeguarding your privacy while providing an exceptional shopping experience.